The Observe.AI alternative for outbound sales
Observe.AI is contact-center QA and agent assist, listed at $69 per agent a month with a 100-seat minimum. Merdial scores every call and coaches live for outbound sales teams, from one seat.
- 1 seatMinimum to buy
- $0Free plan, no card
- ~300msObjection to answer
Choose Observe.AI if you run a large service contact center and buy 100 seats or more on an annual term. Choose Merdial if you run outbound sales, want each call scored against your own rubric and live coaching, and want to start with one seat.
Merdial and Observe.AI, compared
| Feature | Merdial | Observe.AI |
|---|---|---|
| Entry price | $0, then $39/month | $69/agent/month (marketplace) |
| Minimum to buy | 1 seat | 100 seats |
| Contract | Monthly, cancel any time | Annual |
| Live in-call coaching | Yes, on every tier | Yes |
| What a call produces | An approved lead | Contact-center QA |
| Captures diallers, Zoom, Teams and Meet | Yes | Check with the vendor |
| Built for | Sales teams, from one seat | Contact centers |
| SOC 2 report | Not yet | Check with the vendor |
Competitor figures were researched on 6 September 2026 from published pricing pages, marketplace listings and buyer-reported contract data. Vendors in this category mostly do not publish list prices, so several are ranges — check with the vendor before you decide.
An honest answer
- You are a team of 1 to 10, or want to start with one seat
- You want the answer on screen while the prospect is still talking
- Each client or campaign needs its own definition of qualified
- You want to pay monthly, with no annual contract
- You run a 100+ seat contact center focused on service QA
- You need a vendor with an established security report
- You buy through a cloud marketplace on an annual term
Straight answers
Is Merdial cheaper than Observe.AI?
For most small teams, yes. Merdial is $0 on one seat, $39 a month for Solo and $59 per user a month for Team, month to month. Observe.AI is typically $69/agent/month (marketplace) with a minimum of 100 seats.
Can Merdial replace Observe.AI?
For live coaching and scoring every sales call — on any dialler, Zoom, Teams or Google Meet — yes, for teams of any size. If your security review needs a SOC 2 report today, Observe.AI is the safer buy: Merdial does not have one yet.
Does Merdial work on Zoom, Microsoft Teams and Google Meet calls?
Yes. Merdial captures the call wherever it happens — a dialler, a softphone, Zoom, Microsoft Teams or Google Meet — and transcribes, coaches and scores it the same way.
Is the free plan a trial?
No. Free is 10 hours of talk time every month on one seat, with every call scored, live in-call coaching and the objection library. It does not expire and it does not ask for a card.
Related
- CompareCompareMerdial against Gong, Chorus, Balto, Cresta and Observe.AI, honestly.
- FeaturesReal-time coachingThe answer that closed before, on screen about 300 ms after the prospect objects — on any dialler.
- PricingPricingFree on one seat, Solo at $39 a month, Team at $59 per user, Custom for 11+ seats.
